Experiential Marketing Events Governance & Operations Partner

Description

Citizens Enterprise Sponsorship, Experiential & Corporate Events Marketing Team is seeking a dynamic and strategic Events Governance & Operations Partner to support an enterprise-wide transition to a centralized experiential events operating model. This role is instrumental in shaping and executing operational excellence in governance, operational rigor and scalable processes across the Bank. The role partners closely with Marketing and business line leaders to enable effective intake, prioritization, execution, measurement, and reporting—reinforcing a OneCitizens, customer-centric approach and ensuring enterprise transparency and accountability. This position is ideal for an analytically strong operator who excels at building structure, improving processes, and enabling teams to work efficiently at scale.

Key Responsibilities

Governance & Compliance Management

• Support enterprise experiential governance forums by managing intake tracking, agendas, materials, and action follow‑through
• Maintain digital centralized calendars, demand views, and prioritization frameworks across business lines and regions to ensure visibility and alignment
• Ensure requests meet governance standards, eligibility criteria, and required approval workflows
• Drive consistency, transparency, and documentation across experiential decisions
• Evaluate new experiential requests using established criteria (e.g., scope, audience, timing, and investment considerations) and surface recommendations for review

Marketing Operations, Process and Budget Management

• Own day‑to‑day operational workflows supporting centralized planning, approvals, and execution
• Maintain and evolve core operating documentation (playbooks, toolkits, intake forms, FAQs)
• Support centralized budget tracking, forecasting, and spend transparency across LOBs
• Maintain visibility into contracts, agencies, and experiential-related spend
• Partner with Sourcing contract with vendors, set up POs and process invoices 

Qualifications

• 5–7 years of experience in marketing operations, governance, program management, or analytical operations roles
• Strong experience working in complex, matrixed organizations
• Proven ability to manage processes, workflows, and operational detail at scale
• Strong analytical, organizational, and executive‑level communication skills
• Understanding of banking or financial services industry
• Experience with supporting sponsorships, experiential and events is a plus.
• Strong problem-solving capabilities.
• Proficient in Microsoft Office Suite (Word, PowerPoint, Excel, Outlook).
• Willingness to travel (~10%) and work non-traditional hours as needed.

Skills & Attributes

• Exceptional written and verbal communication skills.
• Professional presence and business acumen.
• Highly organized with the ability to manage multiple projects simultaneously.
• Energetic, confident, and creative with a forward-thinking mindset.

Hours & Work Schedule

Hours per Week: 40 Hours

Work Schedule: Monday through Friday in office 4 days 1 day from home. 

Location:  Westwood MA 

Pay Transparency 

The salary range for this position is $115000-$174,000 per year, plus an opportunity to earn an annual discretionary bonus. Actual pay is based on various factors including but not limited to the work location, budget,relevant skills and experience.

We offer competitive pay, comprehensive medical, dental and vision coverage, retirement benefits, maternity/paternity leave, flexible work arrangements, education reimbursement, wellness programs and more. Note, Citizens’ paid time off policy exceeds the mandatory, paid sick or paid time-away policy of every local and state jurisdiction in the United States. For an overview of our benefits, visit https://jobs.citizensbank.com/benefits .

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Some job boards have started using jobseeker-reported data to estimate salary ranges for roles. If you apply and qualify for this role, a recruiter will discuss accurate pay guidance.

Equal Employment Opportunity

Citizens, its parent, subsidiaries, and related companies (Citizens) provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to age, ancestry, color, citizenship, physical or mental disability, perceived disability or history or record of a disability, ethnicity, gender, gender identity or expression, genetic information, genetic characteristic, marital or domestic partner status, victim of domestic violence, family status/parenthood, medical condition, military or veteran status, national origin, pregnancy/childbirth/lactation, colleague’s or a dependent’s reproductive health decision making, race, religion, sex, sexual orientation, or any other category protected by federal, state and/or local laws. At Citizens, we are committed to fostering an inclusive culture that enables all colleagues to bring their best selves to work every day and everyone is expected to be treated with respect and professionalism. Employment decisions are based solely on merit, qualifications, performance and capability.