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Creative Lead, In-House Agency

Marketing, Digital Experience, and Communications

Westwood, Massachusetts

Description

Creative Lead, In-House Agency (Greenhouse)

The Creative Lead is the senior creative and operational leader for Citizens’ in-house agency, Greenhouse. This role sets creative vision, safeguards the brand, and ensures delivery of high-quality work at speed and scale. The Creative Lead blends creative excellence with operational discipline, positioning Greenhouse as a modern, high-performing in-house agency and a destination for top creative talent.

Key Responsibilities

Creative Leadership

- Lead creative vision and standards across all in-house agency work, ensuring work is on-brand, on-brief, and effective.

- Inspire, mentor, and develop a multidisciplinary creative team across the full marketing funnel.

- Establish clear creative review processes that balance quality, speed, and consistency.

Operational Excellence

- Build and optimize workflows, operating models, and processes to drive efficiency, clarity, and scalability.

- Oversee intake, prioritization, resourcing, and timelines to ensure reliable delivery.

- Partner closely with production to ensure strong financial stewardship and disciplined execution.

Production & Delivery Oversight

- Ensure creative ideas are executed flawlessly, on time, and within budget.

- Maintain alignment between creative vision and production execution across all deliverables.

Culture & Collaboration

- Foster a collaborative, high-trust team culture that values ownership, feedback, and accountability.

- Partner with cross-functional teams and senior leaders to deliver integrated solutions.

- Support staffing, development, performance management, and succession planning.

Innovation & AI Enablement

- Champion modern creative tools, technologies, and AI to improve speed, quality, and efficiency.

- Encourage thoughtful experimentation and continuous improvement.

Stakeholder Partnership

- Act as a trusted creative and operational partner to senior stakeholders.

- Translate business objectives into clear creative direction and executable solutions.

Qualifications

- Experience leading and scaling creative teams in an agency or in-house environment.

- Strong creative portfolio demonstrating strategic thinking and multi-channel execution.

- Proven operational leadership in workflow design, production oversight, and cost-efficient delivery.

- Strong collaborator with experience navigating complex, matrixed organizations.

- Fluency with modern creative tools and emerging technologies, including AI.

- Clear, confident communicator and people leader with a bias for action.

Hours & Work Schedule

  • Hours per Week: 40
  • Work Schedule: M-F

Pay Transparency 

The salary range for this position is $175,000-$200,000 per year, plus an opportunity to earn an annual discretionary bonus. Actual pay is based on various factors including but not limited to the work location, and relevant skills and experience.

We offer competitive pay, comprehensive medical, dental and vision coverage, retirement benefits, maternity/paternity leave, flexible work arrangements, education reimbursement, wellness programs and more. Note, Citizens’ paid time off policy exceeds the mandatory, paid sick or paid time-away policy of every local and state jurisdiction in the United States. For an overview of our benefits, visit https://jobs.citizensbank.com/benefits .

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Some job boards have started using jobseeker-reported data to estimate salary ranges for roles. If you apply and qualify for this role, a recruiter will discuss accurate pay guidance.

Equal Employment Opportunity

Citizens, its parent, subsidiaries, and related companies (Citizens) provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to age, ancestry, color, citizenship, physical or mental disability, perceived disability or history or record of a disability, ethnicity, gender, gender identity or expression, genetic information, genetic characteristic, marital or domestic partner status, victim of domestic violence, family status/parenthood, medical condition, military or veteran status, national origin, pregnancy/childbirth/lactation, colleague’s or a dependent’s reproductive health decision making, race, religion, sex, sexual orientation, or any other category protected by federal, state and/or local laws. At Citizens, we are committed to fostering an inclusive culture that enables all colleagues to bring their best selves to work every day and everyone is expected to be treated with respect and professionalism. Employment decisions are based solely on merit, qualifications, performance and capability.

Background Check

Any offer of employment is conditioned upon the candidate successfully passing a background check, which may include initial credit, motor vehicle record, public record, prior employment verification, and criminal background checks. Results of the background check are individually reviewed based upon legal requirements imposed by our regulators and with consideration of the nature and gravity of the background history and the job offered. Any offer of employment will include further information.

Benefits

We offer competitive pay, comprehensive medical, dental and vision coverage, retirement benefits, maternity/paternity leave, flexible work arrangements, education reimbursement, wellness programs and more.

View Benefits

Awards We've Received

2023

Glassdoor Best Place to Work in Consulting, Finance & Insurance

2025

The Banker's
US Bank of the Year

2025

Dave Thomas Foundation’s Best Adoption-Friendly Workplace

2025

Disability:IN Best Places to Work for Disability Inclusion

2025

Human Rights Campaign Corporate Equality Index 100 Award

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