Citizens DataPulse: Where data and analytics shape what's next
DataPulse is Citizens’ flagship data and analytics conference. It brings colleagues together from across the organization to explore how data is transforming our business, strengthening trust, and shaping the future of banking.
We know the value of creating time and opportunities for data and analytics practitioners and enthusiasts to collaborate and learn together. Enter DataPulse, our proprietary, annual data and analytics conference open to all colleagues.
What happens at DataPulse
The event features keynote speakers, leadership panels, breakout sessions, hands-on demos, and opportunities to connect across disciplines.
"DataPulse is a unique opportunity for us to come together as a community to share insights, foster innovation, and drive our data and analytics strategy forward. I encourage all colleagues to participate and make the most of this incredible opportunity to learn and collaborate."
Krish Swamy, Chief Data & Analytics Officer
Inspiring all corners of the company
Colleagues leave our DataPulse conference empowered to embrace a data-driven, analytical mindset across Citizens, no matter where their role sits across the enterprise. Here's a few takeaways for those who joined in-person and virtually.
Big Picture
Citizens is all-in on data, analytics, and AI. Think real-time fraud busting, smarter marketing, and next-level customer experience.
Collaboration = Magic
Business and analytics teams are speaking the same language. It's all about outcomes, not just dashboards.
Foundations Matter
Data lake, customer master, and marketplace are powering scale and innovation across the bank.
Gen AI is Here
AI tools are making work faster, smarter, and safer. Feedback loops and risk checks keep things tight.
Customer First, Always
Data reveals hidden friction. Personalization and experience are the only real competitive edges.
Regulation & Risk
We see risk and compliance as enablers, not barriers. Escalating early and building responsibly allows us to move quickly and safely while maintaining trust.
Turning insights into action
Always a fan favorite, DataPulse includes a Datathon challenge. During our latest challenge, 25 colleague teams built predictive models in SageMaker using Python for a Home Equity Line of Credit, or HELOC, use case. Top models were presented to judges and one team was crowned the winner.
We also spotlight data storytelling, encouraging colleagues to translate insights into clear, compelling narratives that influence decisions.
An event worth talking about
- “DataPulse gave me the opportunity to see how advanced and widespread data and analytics is across the bank.”
- “It helped showcase how much other departments collaborate with one another, which helps me understand the workflow processes within the bank.”
- “Learning the perspectives of the leadership team was great.”
- “For me, the conference helped crystallize that Citizens is serious about AI and data in general. I learned about more tools available, and how they are being utilized at Citizens.”
Are you a curious and data-driven thinker? Join us on our journey to transform data and analytics.
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Democratizing Data Across Citizens
We sat down with Krish Swamy, our Chief Data & Analytics Officer, to talk about big trends in the space, and his commitment to colleague upskilling in the discipline.
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How I Grow Here | Melissa's Journey to Growth & Professional Success
Discover how our Head of Enterprise Data and Analytics Transformation leaned into opportunities for development, empowering her to excel in her professional path.
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Transforming Data & Analytics at Citizens
If you embrace a 'test and learn' mentality and crave a culture that invests in its community of users, you're ready to help us transform the data and analytics space at Citizens.